IF we support a woman in STEM,

This is a wonderful update from our partners at IF/THEN with many resources and information you can distribute to your networks. At our May 13, 2020 NGCP Collaborative meeting, we’ll be sharing more about the IF/THEN Collection and how you can adapt the Toolkit to help you in your work. Karen From: IF/THEN® <info@ifthenshecan.org> Sent: Monday, March 9, 2020 10:55 AM To: Karen Peterson <kpeterson@ngcproject.org> Subject: “Changing the Games” – IF/THEN + NBC’s new series about the STEM behind Olympians [https://gallery.mailchimp.com/e17f6fa9e97431cee870e0f6f/images/afe2cc33-f8ad-44c9-8773-4fa41b7a04d7.png] Can you believe it has been one year since we launched our IF/THEN® Initiative?! See a quick snapshot below of what our Coalition has accomplished over the past 12 months. But first, two announcements: [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/13217601-5748-4378-b0a6-313404ae3b42.jpg]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=04ecd63b8c&e=09bcbc75c6> This morning, NBC News Learn, the education division of NBC News, and NBC Sports launched “Changing the Games: Women in STEM at the 2020 Tokyo Olympics & Paralympics<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=c6465a85ce&e=09bcbc75c6>,” an original video series showcasing the women Science, Technology, Engineering, and Math (STEM) professionals behind the Olympic and Paralympic athletes. The series is sponsored by Lyda Hill Philanthropies as part of the IF/THEN®<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=4f4cce28d5&e=09bcbc75c6> initiative aimed at inspiring more young women and girls to pursue STEM careers. We are excited that the series release comes during Women’s History Month, and in the same week as the Olympic torch lighting in Greece on March 12th. Check out the press release here. The series will be released on NBC News Learn’s K-12 and Higher Education platforms, which reach millions of students and teachers around the country, and will also be available to the public on NBCNewsLearn.com<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=372f77556d&e=09bcbc75c6>. Each video segment aligns with state and national learning standards. [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/a3b4c3e9-1df8-4da2-af82-bf64c8b23f5a.jpg] In other news, please save the date for the unveiling of #IfThenSheCan – The Exhibit, a new monumental exhibit of the most women statues ever assembled in one location, at one time. This first-of-its-kind, life-sized 3D printed statue exhibit of more than 120 AAAS IF/THEN® Ambassadors will be free to the public and will debut at Dallas’ NorthPark Center on Friday, May 1, 2020 from 4-6pm. The exhibit will be on display through October 9, 2020, and will be located in the shopping center’s 1.4-acre CenterPark Garden. #IfThenSheCan – The Exhibit will feature interactive elements and audio and video of each Ambassador’s inspiring personal story. The exhibit is possible because IF/THEN® Ambassadors participated in individual, full-body scans at Dallas’ Perot Museum of Nature and Science in October 2019. Using unique technology called the Twinstant Mobile Full Body 3D Scanner, each woman’s full-length silhouette was 3D printed into a life-sized statue! What have we – collectively – been up to for the last 12 months to reach middle school girls where they consume content the most? Check out a snapshot of IF/THEN’s progress below. Please let us know if you have any questions or ideas for future synergies. March 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/_compresseds/feda5ba3-6564-417b-a829-35707a3b766d.jpg] Surrounded by hundreds of partners, we hosted the official launch event<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=dd4c83995f&e=09bcbc75c6> for IF/THEN® at the American Museum of Natural History in New York City on March 4, 2019. April 2019 On April 18, 2019, Bravo’s Project Runway, produced by Coalition member Magical Elves, featured three women video game developers and five animators – careers at the intersection of STEM, fashion and videogames. [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/a97b7e3d-6515-4b04-8c3f-fc9ad6b1e5a5.jpg] Hear Season 17 designers talk firsthand about the importance of STEM in fashion – Clip #1<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=bcf571637c&e=09bcbc75c6>, Clip #2<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=19006612b8&e=09bcbc75c6>, Clip #3<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=99e3e2b2cf&e=09bcbc75c6>, and Clip #4<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=b611ef522a&e=09bcbc75c6> . Fun fact: AAAS IF/THEN® Ambassador Mitu Khandaker starred in the episode and we hosted more than 100 girls for a watch party in Dallas! May 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/dd740943-7065-417c-8990-5a67d952d303.jpg] Our CEO Nicole Small and AAAS President Margaret Hamburg penned an op-ed for Newsweek about IF/THEN®. Read it here<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=8e0e2de07f&e=09bcbc75c6>. June 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/30b7f9c7-4b3a-435a-9c04-fdfa386385f5.jpg] IF/THEN® leadership participated in the National Geographic Explorers Festival and met with dozens of Explorers who have benefited from a $1M grant from Lyda Hill Philanthropies to support women Explorers’ research and professional development. July 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/b280c0bf-1b90-4678-8900-0133748059b6.png]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=97833add78&e=09bcbc75c6> GoldieBlox, the wildly-popular children’s media company and IF/THEN® Coalition member, has created a new YouTube series in collaboration with IF/THEN® called “Fast Forward Girls<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=61f0f9850c&e=09bcbc75c6>”. The series features young women meeting STEM mentors and vlogging about their experience. The series launched on July 24, 2019 and has been viewed more than 2.7 million times since. Future episodes will include even more AAAS IF/THEN® Ambassadors and will have a home on the YouTube Kids app. August 2019 We worked with Coalition member The Ad Council to shoot and release videos of AAAS IF/THEN® Ambassadors as part of their SheCanSTEM<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=5efcd1d7be&e=09bcbc75c6> Campaign. Follow @SheCanSTEM on social media to watch these great videos. [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/4998a1ac-595f-4315-9a06-232f2b10df76.png]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=d6a71d9366&e=09bcbc75c6> September 2019 [https://gallery.mailchimp.com/e17f6fa9e97431cee870e0f6f/images/4f300bb7-9dff-44da-8ce9-4462bd37c657.png] Mission Unstoppable<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=c06fbbd08f&e=09bcbc75c6> debuted on CBS on September 28. The series showcases women STEM professionals, including AAAS IF/THEN® Ambassadors, being interviewed by correspondents. The show is hosted by celebrity Miranda Cosgrove and airs every Saturday morning on CBS. Mission Unstoppable reaches millions of viewers, averaging 1.22+ million total viewers every Saturday morning. The series is the best performing new educational program on Saturday mornings, and is the most-watched show on television during its time slot! Last week, we were delighted to see that the Science section<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=76de519873&e=09bcbc75c6> of the Washington Post covered the show. [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/d1789194-c69a-43d7-a3c1-f4c6e1132bf6.png] Building on the Geena Davis Institue on Gender in Media’s partnership with IF/THEN® to influence content featuring professional women in STEM characters, Geena Davis hosted a premiere screening of the show for influencers in Los Angeles and promoted the Institute’s Consider This campaign, which is part of their broader work <https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=678c9b887f&e=09bcbc75c6> with <https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=4baa21f703&e=09bcbc75c6> content creator<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=6380da5df0&e=09bcbc75c6>s<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=ed6b9d6fc0&e=09bcbc75c6> in the entertainment industry. October 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/c95f4f81-6927-408f-91fb-035ef79759c7.jpg] From October 20-23, IF/THEN® hosted the IF/THEN® Summit, a convening dedicated to celebrating, educating and promoting 125 incredible women from across the country selected as AAAS IF/THEN® Ambassadors. And an amazing Summit it was! In addition to hearing from Geena Davis, Academy Award® winner and founder of the Geena Davis Institute on Gender in Media, as well as Dr. Sylvia Earle, pioneering oceanographer and National Geographic Explorer-in Residence since 1988, at our Evening of Science and Storytelling, Ambassadors took part in ... [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/3263935d-047d-4348-8da8-8a7afacfc336.png] View our photo album<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=cc4e6a8f2b&e=09bcbc75c6> or watch the recap video below [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/video_thumbnails_new/34c10b9b7a649dc8b339f27f4b61b13f.png]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=2268e5f2ca&e=09bcbc75c6> IF/THEN® Ambassador Summit Recap Video November 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/159319c7-0ad8-4a19-b9bc-efbc8cde53ee.jpg] AAAS IF/THEN®; Ambassadors participated in the Teen Vogue Summit in Los Angeles from November 1-2, inspiring the audience of influencers with stories about being a STEM career role model for girls. December 2019 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/351437c4-7bfd-4477-b11e-9ee4c87dfc13.png] Bloomberg TV host Scarlet Fu interviewed AAAS IF/THEN® Ambassador Kay Savage and Nicole Small for a Bloomberg Equality segment about the IF/THEN initiative. Watch it here<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=51d9a8bad5&e=09bcbc75c6>. January 2020 By the first month of 2020, our AAAS IF/THEN® Ambassadors had reached hundreds of students in classrooms across the country through our collaboration with Coalition member Nepris. Check out our IF/THEN Nepris site<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=a881583016&e=09bcbc75c6>, which is enabling women in STEM to volunteer and video-chat with students and teachers. The quote below is one grateful teacher’s thank you note to AAAS IF/THEN® Ambassador Kellyn Lacour for her session. [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/cd3b1743-7eb8-4319-8c75-36f15b6e1408.jpg] February 2020 [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/e59d6289-ce4d-47e2-9a79-5ef19aef3ea1.png] On International Day of Women and Girls in Science, ASTC and the National Girls Collaborative Partnership released the IF/THEN® Gender Representation Toolkit<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=079e0dee55&e=09bcbc75c6>, a resource designed to help museums collect data on the visual representation of gender in their exhibits, programs, marketing materials, and other content. By using the toolkit, institutions may be eligible to apply for IF/THEN® Grants of $1,000–$20,000 to complete a gender equity project. To learn more, access the toolkit, and apply for funding, visit www.astc.org/ifthen<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=efb0e628f6&e=09bcbc75c6>. This toolkit marks a major step in the development of the IF/THEN® Collection, which will be a focus of the IF/THEN® Initiative in 2020. The IF/THEN® Collection will be launched in Q2 and there will be several campaigns specific to educators and museums to support their use of the thousands of photo and video assets of women STEM professionals featured in the Collection. [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/d5be2302-7fa2-454e-8628-f7ce9ca296e0.jpg] IF/THEN Coalition Member American Association for the Advancement of Science (AAAS) hosts Family Science Days each February as a way to open the organization’s annual meeting to the public and give scientists attending the meeting an opportunity to witness successful outreach, as local science organizations engage kindergarten through 12th-grade students in their communities. The programming also includes talks and demonstrations from 12 “Meet a Scientist” speakers. This year, AAAS IF/THEN® Ambassadors participated, including bat conservationist Kristen Lear. See this Instagram post by @ifthenshecan<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=4b07e44d0b&e=09bcbc75c6>: [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/55f3f96b-d32e-4363-a5f5-7c302500e30f.png]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=29f2b32f3b&e=09bcbc75c6> March 2020 Building off a similar feature in the October issue, we are so excited that Marie Claire magazine<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=9f7d77e023&e=09bcbc75c6>’s March issue features some of our very own incredible #IfThenSheCan<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=03042f8820&e=09bcbc75c6> Ambassadors. Here is what Marie Claire<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=82b7fb08d6&e=09bcbc75c6> has to say about our initiative!⁠ "The gender gap in the STEM field isn’t unfounded: As early as elementary school, girls don’t get the same opportunities in science and math as their male peers. Lyda Hill Philanthropies is on a mission to change that: With their IF/THEN® Initiative, they are giving STEM role models a platform to reach young girls. Here, 14 @AAAS<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=fafac63b26&e=09bcbc75c6> IF/THEN® Ambassadors prove that your future is yours to own."⁠⠀ ⁠Make sure to pick up March's issue, and support #WomeninSTEM<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=1ea1083355&e=09bcbc75c6>!⁠ [https://mcusercontent.com/e17f6fa9e97431cee870e0f6f/images/0bb91a93-a07f-4d91-bc0a-22bf48af6ec3.jpg] Lastly, later this week, we will have more than 100 girls and their families join for the SheBelieves Cup at the USWNT's game against England at Toyota Stadium in Frisco, Texas, where they will hear directly from U.S. Soccer STEM Star Lea Thomann<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=da2781bfa5&e=09bcbc75c6>. The next day, nearly 1,000 students will listen to presentations from another U.S. Soccer STEM Star and AAAS IF/THEN® Ambassador Ellie Maybury and Lea at two all-girls public schools in Dallas. We enjoy working with all of you; thank you for all you do to make the IF/THEN® Initiative a success! To see the latest news on IF/THEN®, please check out the news<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=711c6fac97&e=09bcbc75c6> page on ifthenshecan.org. IF we support a woman in STEM, THEN she can change the world!TM Check out IF/THEN® on social media: [Instagram]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=0651350634&e=09bcbc75c6> [Twitter]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=07129fd6bd&e=09bcbc75c6> [Facebook]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=f7856c6b7f&e=09bcbc75c6> [LinkedIn]<https://ifthenshecan.us19.list-manage.com/track/click?u=e17f6fa9e97431cee870e0f6f&id=668de7b2a3&e=09bcbc75c6> Copyright © 2020 IF/THEN® All rights reserved. Our mailing address is: info@ifthenshecan.org<mailto:info@ifthenshecan.org> Want to change how you receive these emails? You can update your preferences<https://ifthenshecan.us19.list-manage.com/profile?u=e17f6fa9e97431cee870e0f6f&id=caa9a896be&e=09bcbc75c6> or unsubscribe from this list<https://ifthenshecan.us19.list-manage.com/unsubscribe?u=e17f6fa9e97431cee870e0f6f&id=caa9a896be&e=09bcbc75c6&c=f93c1c7b04>.